For 20 years, the NBC affiliate serving Cleveland owned by TEGNA has enjoyed a relationship with the Major League Baseball franchise formerly known as the Cleveland Indians. Now, the station has expanded its relationship with the team today known as the Cleveland Guardians.
This means WKYC-3 will air 10 Guardians games via a simulcast agreement with the team’s full TV game-day rightsholder.
WKYC will also produce a weekly show, “Guardians Tonight,” which will air every Sunday night following the late news at 11:35pm. “The show will give fans a front row seat to game highlights, player profiles, community events and more,” TEGNA says.
Additionally, WKYC and the Guardians will partner on “various community initiatives,” including the annual Guardians “CLE Inspires” Giveathon on August 26. And, WKYC continues as the official weather partner of the team.
“Our ongoing relationship with WKYC has been incredibly valuable,” said Alex King, Cleveland Guardians Executive Vice President of Marketing and Brand Strategy. “Throughout our 20-year partnership, Channel 3 has consistently demonstrated their dedication to serving our fans and our community. We are thrilled to expand our partnership to ensure our games are broadly accessible and our fans can experience exciting and impactful Guardians programming.”
WKYC President/GM John Trevino added, “We’re incredibly proud to extend this long-standing creative partnership, which not only strengthens our connection with the team but also deepens the bond fans feel with the players, the moments, and the stories that make baseball so special. With thoughtful coverage and behind-the-scenes access, we’re committed to bringing fans closer to the heart of the game.”
TEGNA will work with partner broadcast companies to announce additional Ohio markets.
